Logo Design QuestionnaireWe are so happy to have you with us - Let’s get started! Main Contact Name * First Name Last Name Main Contact Email * Let's get to know your business Business Name * Tagline / Slogan - if required Is there a unique story behind your business name? Can you describe your business in a few sentences? What are your core values and mission statement? What products or services do you offer? Target Audience Who is your target audience/ideal customer? Please describe their age, demographics, interests, and behaviours best you can. What are the primary challenges or pain points your audience faces? How can your business solve their pain points? Competitors and Market Positioning Who are your main competitors? How do you differentiate yourself from them? What makes you different, whey would someone pick you instead of your competitors? What do you like or dislike about your competitors' branding? Brand Goals and Objectives What are your short-term and long-term branding goals? What message or emotions do you want your brand to convey? Think about your brand personality (serious, colourful, approachable, trustworthy etc) Inspiration and Aesthetics What characteristics would you consider your brand? Choose up to 5 Masculine Feminine Simple Intricate Colourful Conservative Extravagant Approachable Authoritative Necessity Luxury Fun Serious Professional Casual Modern Classic Sporty Elegant Extreme Safe Creative Do you have any specific colours in mind? Black: Dramatic & Sophisticated Blue: Trustworthy & Secure Red: Bold & Passionate Yellow: Optimistic & Innovative Orange: Vibrant & Energetic Purple: Enchanting & Regal Green: Rejuvenating & Natural Grey: Sleek & Timeless Brown: Grounded & Robust Pink: Festive & Fun Other Are there any colours that you want to avoid? What style or aesthetic do you envision for your brand (e.g., modern, classic, playful, professional)? Choose up to 3 Traditional Modern Minimalist Organic/Fluid Bold / Sharp Industrial Classic/Timeless Rustic Coastal Geometric Contemporary Other Is there anything that MUST be included in your logo like existing brand elements, colours, or icons? Additional Information Now we’re getting into the look and feel of your brand. The following questions will help you narrow down your visual preferences. Is there anything else you think is important or relevant for us to know before we start your brand concepts? Thank you! Looking for Logo Inspo? Here’s a few - all designed by us of course Check out some of the brands we have designed here
